Ellie Freeman
The Silent Epidemic, 2021-2022
Visual identity, environmental graphics and wayfinding, illustration and experience design
Ellie’s design practice is informed by experimentation, combining analogue and digital methods of making with critical thinking and research drawing from cultural and historical references. Passionate about how design can be used to solve real-world problems, Ellie believes in an intersectional and conceptual approach to design that considers what, when, how and why and the social, cultural and environmental impacts.
Ellie creates design solutions using expressive typography, illustration, grids, and colours that aim to instil emotion and meaning. Her work consists of branding, packaging, environmental graphics and wayfinding, illustration, photography and textiles design including screen printing, dyeing, thermoplastics and embroidery.
Freeman is a multidisciplinary designer, storyteller & creative problem solver, specialising in Graphics and Textiles Design. Ellie was awarded a scholarship to study at The University of Leeds, School of Design in the Communication Design Program.
From a young age, Ellie has always been fascinated by the world, our shared human experience and the ability to solve problems and create powerful change by telling stories through art, business, photography and film. She holds a Diploma in Screen and Media from Sydney Film School, where she wrote, produced, directed and edited her own short film. Her film was nominated for multiple awards at SFS Film Festival in Sydney.
Driven by curiosity and always craving new challenges, Ellie brings over 10 year’s experience working in multiple industries, including finance, start-ups and the legal sector. She combines an entrepreneurial and analytical mindset with her creative skills, to push boundaries through design outcomes.
