Jayanth Dawer

Reviving Delhi's Air, 2023

'Reviving Delhi's Air' is a project that empowers change through elevating the awareness of Delhi's abysmal air quality (21 times above the limit set by the WHO). This project tackles the problem by revamping the brand identity of the Delhi Air Pollution Control Committee (DPCC), enhancing its social media presence and integrating influencer marketing strategies. This brand refresh aims to improve DPCC's visibility, communicate its message effectively, create user recall value and contribute to UN SDG 3: Good Health and Well-Being.

Jayanth Dawer is an interdisciplinary designer based in Sydney, Australia. A problem solver by nature, he thrives on exploring uncharted territories, pushing the boundaries of conventionality, and welcoming fresh, out-of-the-box ideas into his design process. He is deeply inspired by the aesthetics and functionality of modern design. His work seamlessly integrates form and function, creating designs that not only look contemporary but also enhance the user experience.