Jessica Lin

Jessica Lin is a graphic and UX/UI designer with a passion for crafting resonant brands and human-centric digital solutions that engage and delight. With a background in fine arts, illustration, and marketing, her work creates spaces for positive change, conversation, and community.

Particularly drawn to advocacy and cultural narratives, her works tap into the current milieu to cut through the noise. Highlighted by her capstone branding project, ‘Yuuum! Cha Month’, which offers playful commentary on the perception of Chinese gastronomy, Jessica proudly showcases and translates the nuances of Cantonese culinary traditions to build empathy and celebrate Australia's cross-cultural communities.